This project features the design process of a poster advertisement that I created for a fictitious opera company. The following images are screenshots from my PowerPoint presentation displaying essential information, such as the background,
creative brief, demographics, and persona.
creative brief, demographics, and persona.
The following are thumbnail sketches and roughs I made for the project.
Thumbnail Set 1
Thumbnail Set 2
Roughs
Below are the final versions of Roughs 1, 2, and 4 developed in Adobe Illustrator.
Version 1
Version 2
Version 3